WHAT CAN A SIGNAGE BE USED FOR IN YOUR BUSINESS?
There are so many uses of Signage in a business. If you are here, Google brought you to the right place! This would be an eye-opening read for you.
One important part of your advertising efforts is in the use of signs to make your business visible. At ledsignage, we are Signage experts, we know Signage the way a person knows him/herself, and we want to share it with you.
Frequently, Businesses, churches, hotels, clubs, cinemas, bars, phone companies, manufacturers, schools, conference halls, event centers etc have used signage for many purposes, majorly to grab attention to their businesses.
To get the best signage for your business, you need to know some basic things about signage, and where you can get the best signage for your business in Nigeria, so you don’t make the same mistake most Businesses make in their signage, sign boards, Digital SIGNAGE and overall advertisement.
Firstly, you need to know:
WHAT IS SIGNAGE?
Signage is any design graphic, signs, symbols used to pass information or communicate a message to an audience; especially for commercial and public purposes.
From the definition, you’ve probably come across signage everyday and almost everywhere you go, but you may still be unaware of the reason why many businesses make it a priority, or probably you still don’t know why you should get one for your business.
WHAT IS SIGNAGE USED FOR?
A signage whether indoor or outdoor, can have several uses, and it’s benefits to your business can triple your customer base and profit if done right.
At Ledsignage.ng, we have used signage to generate massive profit for our clients and our business as well, with over 100 clients across Nigeria.
Here is a list of what signage can be used for in your shop, office, company or organisation. Imagine what signage can do for your business too as you read along some uses of Signage.
USES OF SIGNAGE
ATTRACT, PERSUADE & ENTICE CUSTOMERS:
This might be you struggling with getting new clients to your business, or thinking of innovative ways to drive in more traffic to your shop.
The same way you get attracted to a person’s physical appearance before getting to know them, is the same way a signage works.
Business signage creates the first impression of your business, and determines how people will perceive it. Your signage (indoor or outdoor) can attract prospective customers to your business.
When done right, you can use your signboards, Digital display screens etc. to persuade passers-by and encourage them to become customers. When not done correctly, signage could ruin your reputation and scare them away.
Your business signage could serve as a means to display expertise, authority, class and high standard.
BRAND IDENTIFICATION & RECOGNITION:
You can probably recognise and easily identify brands like Kilimanjaro, Chicken Republic, Genesis, Apple when you see them right?
This is the secret of most major brands ruling the world right now. They use their signage as a tool to live in your mind.
At ledsignage.ng, we have successfully replicated and elegantly applied this use of signage to make our client ICON MOBILE one of the most recognisable brands in Port Harcourt, by making a similar shop front signage for all their branches across the state.
This has assisted it’s rise to becoming one of the best phone and gadget brand in Port Harcourt.
COMMUNICATION AND MESSAGING:
“STOP” , “GO LEFT”, “NO SMOKING HERE”, “MALE TOILET”, “FEMALE TOILET” etc are popular signage inscriptions you’ve seen in your everyday life.
These types of signs are majorly used to pass consistent Messages to people. They can also be used for health and hazard information.
They can also aid decision making based on information provided.These kinds of signage should be made clear and easy to read.
AESTHETICS AND BEAUTIFICATION:
Signs can be used to add aesthetic value and beauty to the appearance of an environment. Every sign should have an aesthetic appeal inorder to catch the senses of its audience and stir attention.
We’ve worked with decorators to create signs that are graciously beautiful. We’ve applied this use for JENNY’S GLOW, FLUFFY DIVA, BUZZ BLADES BARBER’S SHOP and a host of other clients. The purpose of this most times is to create a memorable experience with these signs.
ADVERTISING, MARKETING AND PUBLICITY:
Signage is predominantly used by businesses, brands and organizations for publicity and advertising their products or companies to a large mass of people.
We understand the troubles Businesses face, which you might also be facing as well, so we’ve introduced DIGITAL DISPLAY SCREENS and other outdoor signs that can show products in moving text, animation, picture or video format to your audience.
Display screens are better alternatives and complements to older means of public advertisement because they can be edited to fit new trends and show new products and offers. They are dynamic in nature and have the ability to make your businesses irresistible and visible.
You’ve probably seen SIGNAGE used for this purpose either in a church, shopping mall, school, hospital etc. Directional signs aid people to find their way to your business place and through paths they may be new to. These purpose of signage is useful for places that are difficult to navigate.
So now, we would like to ask, WHAT PURPOSE CAN OUR SIGNAGE SERVE FOR YOUR BUSINESS TODAY?
Thank you for reading through our content on this blog. We are ledsignage.ng, the best signage company in Nigeria and more than anything, we are driven by the passion to make your business more visible and attention grabbing by applying our expertise in Signage to answer your questions, solve your needs and create the best signage for your business.
We’ve designed, fabricated and manufactured over hundred result producing SIGNAGE that make money for our clients all over Nigeria.
Your success means alot to us, and we would love to connect with you too, listen to your needs and share value through our social media pages:
eMail: [email protected]
Hope to here from you soon.
Take care, Stay safe.